OIO | NYD

NOT YET DEFINED - A cycle of Becoming

Wearable consciousness for the self-aware

Shop the Origin Series Read OIO - Free Book

OIO is the cycle of awareness.

The moment where stillness becomes movement,

and identity awakens into form.

O — Origin

I — The Observer

O — Reflection

Together, they form the sigil of consciousness:

Not Yet Defined until observed.

This is the foundation of the Origin Series.

OIO | NYD

The Origin Series


Minimal pieces crafted with intention.

Symbolic. Conscious. Defined by you.

The Philosophy Behind the Brand

Before the apparel, there was the idea.

OIO — Not Yet Defined is the original work that explores

identity, imagination, duality, and the cycle of becoming.

It is offered freely.

No email. No paywall.

Just awareness shared openly.

Read the Book - Free

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Crafted with intention.

Created without excess.

Every piece in the OIO Origin Series is made to order —

no waste, no overproduction, no unnecessary noise.

We choose organic materials, responsible manufacturing,

and slow, conscious creation.

Not just clothing.

A practice in awareness.

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Wear what aligns with you.

Mind, body, and becoming.

Minimal, organic, intentional.

Each piece is designed to feel grounding,

comfortable, and connected —

a reminder of presence in motion.

Conscious materials.

Clean design.

Made for the self-aware.

About OIO

OIO began as a written exploration of identity, duality, and the cycle of becoming.

Today, it extends into clothing — minimal, conscious pieces that carry the same philosophy.

Created by Keith Penberthy,

OIO is a reminder of awareness in motion:

I AM | OIO | NYD

Self. Cycle. Infinite potential.

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